The Misfire Crew
Reece Logan
InstagramChristian Livesay
InstagramJeremy Sousa
InstagramHow it Started
The concept for Misfire came to Reece in late 2022, as a fresh college drop-out stuck working a minimum wage job in a music store.
Pressured and anxious music school was not doing it for him. Reece had the talent and creativity, but the passion was missing.
Reece began to take inspiration from the things around him.
A blue guitar amp over a botterscotch background- that would look sick on a button-up. Then ideas sprang from his old Corvette. Engine lights, sparkplugs, turbos... those would make a clean embroidery.
Reece put together a business with help from his best friends. Before Misfire, the guys spent a lot time together working media production in high-school.
The Misfire Studio
The First Drop
Reece & Christian spent the night vibing to their 80's playlist and organizing the first 150 shirts.
The very first Misfire order
The "Service Engine" shirt proved to be a hot with customers who drive shitboxes